Today we spent time at my sister’s place, enjoying their brand new baby girl, Sabrina– she’s gorgeous! Less enjoyable though were the PiMs cookies
we tried while there.
They are a cracker-like cookie, topped with a half marshmallow/half-mousse-like concoction, and finally coated in chocolate. Sounds good, right? Wrong.
Both Jessica and I did not enjoy them at all. The cookie was too dry, the chocolate was over-whelming, and the filling had less than average flavor.
PiMs are made by LU Biscuits, and so I have to wonder if they’ve always tasted this way, perhaps even since LU was founded in 1846? Or maybe across the various changes, from when Lefèvre-Utile Biscuit Co. changed names to LU, or was acquired by Generale Biscuit S.A., and then acquired again by Groupe Danone, the biscuits lost flavor?
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I’ve never tried these before, but I have been tempted. Now I’m thinking I’ll stick with Mallomars.
I DO keep the LU Le Petit Ecolier cookies (extra-dark chocolate) in my freezer. They’re delicious dipped in milk.
KG,
Le Petit Ecolier are not as bad (particularly the dark chocolate and the hazelnut varieties) as the PiMs, but I don’t go crazy for those either. The Creme Roulees, Le Fondants, and Chocolatiers are the best of the bunch though. However, those are pretty common and usually taste the same from every brand.
I liked them…I don’t think they were supposed to taste at all like a mallomar. The mousse under the chocolate served as a nice contrast to the harder cookie.
Firstly, there is no marshmallow, nor is it supposed to taste like marshmallow. It’s simply a soft biscuit with a filling and a chocolate layer coating the top. One would think that a food-based blog would have more knowledge of ingredients in food products.
We suggest that you try other PiM’s flavors such as the orange or raspberry.
Sebastian, if you read carefully, Lon wrote “half marshmallow/half-mousse-like” and while we food bloggers love to learn as much as we can about food, we don’t know everything. Processed food can be mysterious, hence my move away from eating any of it.
BTW readers, on their website, it looks like the flavor we tried is no longer being sold.
those PIMs cookies are terrific, sometimes they aren’t as fresh
Pims are delicious, soft and chocolaty with an orange kick.
Im suprised to see Pims get such a bad review. They are great. The fruit flavor with the chocolate contrast is delish.
Maybe you just tried a bad flavor, try orange or raspberry.
I’m surprised after all these years that no one has pointed out that Pim’s aren’t supposed to be “cracker-like.” I have a feeling that your sister had her hands on a batch of stale/out of date biscuits.
I hate to read your comment. You must have had a bad box. Mine were amazing! I bought mine, suggested by a girl near the register @ the airport and I was presently surprised. I am now trying to find them in the states.
wow u the only person i know who didnt like em.i only tryed rasberry ones..i eat em.every day…freakin amazin
losers
BLASPHEMY! PIM’S ARE AMAZING O_O